Best Thing We Saw This Week
Rust Ranks Beers Profile in GQ
What started as a friendly dare took Rusty Featherstone from Rusty Ranks Beers, to Friday Beers, and now to GQ. For anyone that’s followed his journey from the initial Instagram and TikTok posts of him slamming 12 beers in a night and updating the camera along the way, all we can say is “good for him.” Check out the interview here in GQ.
Brand Highlight
Harnessing what’s best about clocking out at 5pm on a Friday and spending your free time outside is Mountain Weekend. The message is positive and fun, the branding is clean and consistent, and the vibe is sunshine on the slopes.
Their initial drop is later this month and you can follow them on IG @mountain.weekend for more. Best of luck to Ryan and the team to hit the ground running, proud of you!
Mountain Weekend
In Other News
How ‘ASMR purple’ took over your feed
Have you noticed more purple in your youtube and media? It’s most definitely by design and unconsciously aiming for your senses.
Post Malone to appear in upcoming Roadhouse re-boot
What can’t this man do?? (Aside from get an office job because his face is covered in tattoos…) Regardless, the new Roadhouse does like exciting and is backed with new blood in Jake Gyllenhaall and bad guy Conor McGregor. Patrick Swayze, we honor thee.
Creed is SO BACK
A house-remix by Jojo Lorenzo of Creed’s One Last Breath is destroying everything in is path right now. The DJ recently dropped it in a boiler-room style Youtube set and white people everywhere are singing with 1 fist clenched. Peep the set below.
Poshmark Find of the Week
Has Gen Z gone too far with their 90’s obsession? If they’re throwing down $120 for a JNCO sweatshirt, then hell yes.
What we’re listening to right now
Recently shazammed at Nobu….
Until next time!
