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Clever Newsletter #47
Mountain Weekend and the Return of Reebok Golf
We’ve definitely caught the holiday spirit and are excited to drop a 2nd newsletter this week, just because we love you.
We’re also excited to announce Clever The Optimist has recently launched on Substack. We hope to release more long form writing in the future and this is definitely the platform for that. There you’ll get all the same newsletters with some bonus notes and short postings. Give us a follow or sign-up through https://clevertheoptimist.substack.com/.
Cheers!
- Riley
Mountain Weekend’s Latest Drop
Our friends at Mountain Weekend (IG: mountain.weekend) just released their latest drop earlier this week and in our opinion it’s their best work yet.
They’ve got some super clean 5 panel hats (above), crewnecks, hoodies and joggers in REALTREE camo, a new beanie and even some mid-calf socks. Take a look below and give them a peek as you gear up for ski season.

Faded Jogger
MyGolfSpy’s Golf Grips We Love
They say you should replace your grips once a year but that seems excessive for the average weekend warrior/dad golfer. When the time does come, however, there are is no shortage of options to choose from. Cord grips, non-cord grips, taper grips, non-taper grips, even reverse taper grips.
There is one key theme regardless: Golf Pride remains the premier grip brand. If you’re interested in changing your grips soon, take a peek. And remember, even if you’re not changing them soon, you probably should.
An espresso kit fit for base camp
Won’t you need some coffee while enjoying your weekend in the mountain? Look no further than this coffee kit from Bialetti and The North Face. It makes 3 cups of coffee and goes perfectly with your puffer from 1996 or matching keychain, below:

Sick jacket

Sick keychain
Reebok Has (Re)Entered The Chat
Many of you have seen by now that Reebok has tapped Bryson DeChambeau to announce their launch (actually re-launch) into the golf apparel world. Bryson wore some new ‘box in the recent made for TV Showdown (spoiler: LIV lost) and the initial shoes (below) don’t look anything special at all. Golf shoe OG @teeupkickswithchris took it upon himself to design what famous Reebok shoes should be made in a golf version.
If you’re really feeling Chris’ mockups, check out his $1,122 custom Nike waffle shoes below (yes, you can actually order them):
What we’re listening to…
Deetron is back with an amazing remix of Searching by Fred Everything. Just go ahead and add it to your NYE playlist now. It gets the people going!
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